In this series, we take you step by step and show you how to conduct your own market research project with our video presentations. Learn how to conduct your own survey or how to best manage a market research agency. Click here to conduct your own research. … [Read more...]
Introduction to Market Research Educational Series
Check out our step by step video series introducing you to the concepts and jargon of market research. We teach you how it can take your business to another level. We also arm you with the tools to help build business cases and convince stakeholders of the merits of backing business decisions with market research. This module is also a great refresher for more experienced marketers. Click here to view all of our training videos. … [Read more...]
Getting Australians to Travel Within Australia Again
If there is one Domestic report you should read, it is the Changing Consumer Behaviour: Impact on the Australian Domestic Market. This report offers sound backing and advice for any marketing strategy. … [Read more...]
Domestic Tourism Industry – Please Act Now
The number of Australians who are intending to travel overseas for a holiday over the next 12 months is at its highest point for the last 5 years according to Roy Morgan Research. This is an increase of 10% for the same time last year (July 2010). Hot spots include USA mainland, Hawaii, Canada, China, and Bali. Australians' intention to travel domestically on their next holiday is down by 4% (58% to 54%) compared to July 2010. … [Read more...]
How To Series…
Check out our quick cheat sheets and presentations. We show you step-by-step with graphics and pictures. You cannot go wrong with these thorough instructions. How to Write a Marketing Plan (Right click and "Save As" to download) How To Use Google Alerts (Right click and "Save As" to download) How to use Survey Monkey (Right click and "Save As" to download) … [Read more...]
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